Having a Dot London address opens new opportunities for all – from individuals, to small enterprises to major corporations – to associate
themselves directly with London.
How Does the Sunrise/London Priority Period Work?
Sunrise/Priority runs from now until July 31, 2014. Trademark owners will be able to submit a Sunrise Application. All others can submit a London Priority Application. All Sunrise and Priority applications will be taken and held until the period ends. The applications will then be ranked as follows:
- Trademarks verified with ICANN’s Trademark Clearinghouse database take priority. Multiple Trademark holders will be entered into an auction at the end of Sunrise
- Londoners (those with a physical address in the City of London or its 32 boroughs) with rights to a name (such as proof of business
or trading name)
- Londoners (those with a physical address in the City of London or its 32 boroughs)